Keyword And Keyword Density

Keywords and keyword density is one of the most debated topics in white, grey and the black hat world. SEO experts know about keyword, keyword density and many other things which affect the SEO status of a site. The one whi knows how to play with keywords and keywords density is regarded to be a real SEO expert (in my words a black hat expert).

Once upon a time the significance of keyword density was such a bane that people started stuffing their articles with as many keywords as possible. To make things easier for the reader certain keywords which were stuffed at odd places were given the background color of the article so that the article looked blank at certain places which the visitors ignored very quickly. But now, if you change the color of your keyword to match it with the background color your site will be de-indexed from Google on the suspicion of spamming.

The general question which haunts every publisher is how much keyword density is too much keyword density. Experts who have written SEO books claim that anything between 5-7% is ideal and should not alarm the search engines. But, what percentage gets higher rank? The thing is up to you to decide. Web publishing and SEO is all about trial and error. Do not do your trial and error of keyword density with your permanent site. Instead do it with a site which is a temporary site and is still under construction and still gaining popularity.

It is always better to go for higher keyword density, but, the problem is readability. Even though I find many blogs which have a high keyword density which does not irritate its visitors so much. Some web masters purposefully make their blogs irritating by stuffing many keywords into it and to get higher keyword density which would thus give them a higher ranking in the organic results of Google. And, this also has an advantage that people who are looking forward to leave their sites will do so through the ads that they have on their site and thus make some quick money from their keyword rich blogs. Visitors are welcome to share any information regarding keywords and keyword density in the comments section.